This highly vocational course will provide students with marketing knowledge and skills that can be applied in many different sectors. The course takes a progressive and critical approach to the ways in which organizations identify and respond to their customers’ needs by exploring essential marketing concepts and tools and showing how to apply them successfully and effectively.
This course will help you improve your academic writing, independent research abilities, and practical knowledge of business and accounting tools such as Microsoft Excel, Sage, and Oracle. The curriculum is given in a variety of formats, including lectures, seminars, workshops, presentations, and plenary sessions.
Our team has a wealth of academic and professional expertise in public audit, taxes, financial reporting, management accounting, and information systems. On occasion, notable external speakers are asked to provide talks on current accounting, finance, and business concerns.