BBA Program at People's Campus | TU Affiliated

The Bachelor of Business Administration (BBA) program prepares students for managerial positions in business and public management by equipping them with modern interpersonal skills and technical knowledge of global business trends. Integrating social sciences and humanities with business studies, the program offers a comprehensive perspective on society and business. The curriculum focuses on essential competencies for a management career and advanced studies. It fosters the attitudes and skills needed for competent management and serves as a foundation for master's studies. The program aims to prepare students for middle-level management roles, develop their problem-solving skills, blend professional management education with IT courses, and prepare them for postgraduate studies in business administration.

In this course video, Mr. Rajendra Raya, the BBA Program Coordinator at People's Campus, discusses the creation and purpose of the BBA program. He outlines the course structure and available specializations, detailing how the program has evolved since its inception. Mr. Raya highlights the college's strong performance based on student results and explains how People's Campus distinguishes its BBA program by offering more skill-based subjects and maintaining lower costs.