The objective of the BBS program is to develop students into competent managers for any sector of organized activity as well as to demonstrate knowledge of a specific field of study. This includes components such as independent research and analysis, critical evaluation and application, the ability to solve complex problems as well as working independently.
Upon graduation, students should be equipped to function as a manager in business, industry, and government. The graduate should also have a variety of career opportunities in different sectors of business including entrepreneurship and create much-needed jobs for others.