With the publication of the SLC results, now is the time for higher secondary schools to publish advertisements, with lots of promises, seeking the enrolment of the students at their schools.
The higher education institutions in Nepal await the SLC result with a bated breath and once the result is out, the newspapers and other media are inundated with advertisements from these schools with all the gimmicks to rope in students.
The private schools are far ahead in this gimmickry. They offer different kinds of concessions and highlight their schools so that they can attract more students. The parents do their best to enroll their wards in "good" schools.
Besides offering concessions to the good students passing with good marks, these schools do publicize different qualities in them - some tell the world repeatedly that they are best in the business, some highlight the high standard of teachers, management staff and physical infrastructure of the respective schools, and some also highlight their affiliation with international universities and colleges.
All of this is done with a sole purpose - to rope in more students. Over the years, the private higher secondary schools and colleges have been successful in attracting students, just because of the dwindling standard of education at the government colleges.
In the good old days, when there were very few private schools and colleges, the government colleges were the main bastion for getting good higher education. Many a famous doctors, engineers, educationists, bureaucrats and many other professionals of the present days are the product of the government colleges.
But during the past two decades, the situation has changed. Now, the private colleges have been touted as the supplier of the standard education, just because of the slide in the quality of the government colleges in the recent past. The government universities, colleges and schools have now become a place where students and teachers are mainly involved in politics. They are also supported by their mother political parties in their non-academic activities, which do not allow these institutions of learning to come out of the vicious circle.
Strikes and padlocking of these academic institutions are a common sight. Many of such campuses remain unable to complete the academic courses, forcing the students to learn the courses either on their own or take the help of some private tutors to be able to sit for the annual examination.
The students and parents thus have grown dissatisfied with the government colleges in the recent time. The loss of the government colleges has become the gain of the private academic institutions. Despite the high tuition and other fees, the private colleges offer unhindered academic atmosphere where a student can complete his academic period studying all courses. Moreover, unlike in the government colleges, the teachers at private institutions teach students regularly and with more carefulness. Many of such teachers who are the permanent appointee of the government colleges take long leave, only to teach at the private institutions, out of their love for more salaries and perks.
Many parents of district and remote areas, who save some money from their hard earned income, do send their wards to the private schools of towns and cities, just because the government colleges have lost their luster.
The advertisements and different gimmicks of the private schools and colleges work like a catalyst to lure more higher secondary and college level education students.
(Source: The Rising Nepal)